Top 4 Tips for SEO in Lynnwood in 2017

Technological advances in search engine algorithms happen every day and mean that your SEO tactics must remain above-board. Black hat SEO strategies that were once popular are out and will quickly drop your search engine rankings quickly. Here are the top 4 white hat techniques for successful SEO in Lynnwood that are certain to give you favorable search engine results.

1. Content. Content. Content. All material within your website must problem-solve, entertain the reader and add value to both your site and its niche industry. Text must be grammatically correct, relevant and interesting.
2. Longer content is becoming increasingly important to the algorithms, as well as title tags that are keyword-optimized.
3. Revamping content that is dated gives your site a fresh appeal and improves quality automatically. In addition, adding an archives page for original posts gives credence to the new URL created from updating older content.
4. Grabbing the attention of visitors is paramount to ensure that they continue reading what you have to say. This includes an appealing title, accurate content that is grammatically sound and an introductory graphic or photo that attracts the eye. Also important to consider in 2017 are bounce and click-through rates.

For expert guidance and evaluation of your website for appropriate SEO in Lynnwood that will draw customers right to you and encourage a purchase, contact the marketing specialists at Top Marketing Agency by phoning (206)279-3440. Our team has the necessary qualifications to bring your site into 2017 with white hat SEO techniques that will increase your online exposure and, ultimately, your revenue.